Email marketing is one of the top ways to communicate with an audience. You can inform users with stories and information, send discounts and coupons to encourage shopping, and help...
WooCommerce Blocks 1.3.0 was released yesterday with six new blocks. Previously, the plugin allowed users to display a grid of products by category. The new version introduces a Featured Product Block with design options for customizing nearly everything about the display, including color overlay, price and description, text alignment, call-to-action button, and the product photo.
Version 1.3.0 also introduces a Hand-Picked Products block that displays a grid of manual selections that can be ordered in different ways. Other new blocks include the following, which display as a grid and can be filtered by category:
- Best Selling Products block
- Top Rated Products block
- Newest Products block
- On Sale Products block
WooCommerce Blocks is also now a feature plugin, which means that after it is more polished and tested, the plugin can be considered for merge into WooCommerce core. WooCommerce Blocks 1.4 is expected the last week in January with improvements to the Featured Product block and a new Products by Attribute block.
In December 2018, WooCommerce published usage data that indicates 40% of users who could be considered “established business owners” also have a brick-and-mortar location, and 27% host events in physical locations. This means that many WooCommerce store owners have multiple channels for selling their products. The data also showed that large stores don’t always turn to big companies to handle their website development needs.
Based on that usage data, blocks have the potential to greatly improve the site management experience for many WooCommerce store owners who want to market to different audiences beyond their physical stores. Blocks enable them to easily swap out featured products and customize promotions on products that are selling well in their stores. All of these actions are quick to configure inside the new editor with a live preview. The sooner this feature plugin lands in WooCommerce core, the easier it will be to make these kinds of quick updates. Store owners with sites running on WordPress 5.0+ can take advantage of these blocks now by installing the plugin.